Global Village

from by Chuck Silva

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Global Village is a term closely associated with Marshall McLuhan,[1] popularized in his books The Gutenberg Galaxy: The Making of Typographic Man (1962) and Understanding Media (1964). McLuhan describes how the globe has been contracted into a village by electric technology[2] and the instantaneous movement of information from every quarter to every point at the same time [3]. In bringing all social and political functions together in a sudden implosion, electric speed has heightened human awareness of responsibility to an intense degree [4].

Today, the term "Global Village" is mostly used as a metaphor to describe the Internet and World Wide Web.[citation needed] On the Internet, physical distance is even less of a hindrance to the real-time communicative activities of people, and therefore social spheres are greatly expanded by the openness of the web and the ease at which people can search for online communities and interact with others that share the same interests and concerns. Therefore, this technology fosters the idea of a conglomerate yet unified global community.[5]Due to the enhanced speed of communication online and the ability of people to read about, spread, and react to global news very rapidly, McLuhan says this forces us to become more involved with one another from countries around the world and be more aware of our global responsibilities. [6] Similarly, web-connected computers enable people to link their web sites together. This new reality has implications for forming new sociological structures within the context of culture.

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from Cognizance, released November 24, 2009
Chuck Silva

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Chuck Silva Detroit

Chuck Silva is a guitarist and electronic music programmer. With a formal background in jazz, Chuck plays many styles of music ranging from straight-ahead to modern jazz, D&B/breakbeat-based electronica, to rock, soul and funk. An innovator, Chuck left his mark on the Detroit music scene and performed with Norma Jean Bell & The All Star Band, Alexander Zonjic, Bob James, Kirk Whalem and others. ... more

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